NUA Naturals

Helping Ireland’s health nuts get their fix.
Contributors

Nic Helme

Riaan Laubscher

Maré Fernandes

Who is NUA Naturals?

Nua Naturals was one of the first companies in Ireland to embrace the idea of combining nutrition and wellness products that benefit both the body and mind. Their products are available in health food stores across the country and parts of Europe, but they wanted to expand their offering in the best way possible. A trusted brand, offering a diverse range of nutrient-dense foods and supplements, certified organic where possible, that promote vitality and encourage healthy living, now needed to get digital. 


What was the ask?

Our role in the business:

We were asked to take an in-store brand and give it a complete digital presence with an SEO focus (for paid media purposes) and a user experience that inspired and encouraged a change to the healitheir side of life - as well as an easy route to purchase the product to help with it.   

How we delivered:

We achieved this by making a fully custom ‘brand website’ with eye-catching visuals and unique UI features and experiences! All while actually building a state-of-the-art (and also custom) eCommerce portal. 

Marrying rich key visuals with product and lifestyle imagery allowed us to create a bright and fun yet meaningful online home for the brand. Bright colours, big bold fonts and a nod to the Irish heritage gave us the backdrop to create something that can’t be missed. 

When it came to the shop, we made the transition seamless from an unforgettable brand introduction to a clear and concise store front experience for our users/consumers. 

Meet the brand, enjoy the brand and it’s offering, try the product, come back for more - simple ;)   

  • Visit the site (and shop if you’re in Europe!)